Starbucks has… a burger option on the menu in Japan?


The surprise discovery leads to even more surprises.

Since we fell in love with the personalization of Santa Bearista chocolate at Starbucks in Japan, our chain trips have become much more frequent. This is why, during one of our recent visits, we let our eyes wander over the menu of dishes, where we discovered, to our great surprise, a new product called “English hamburger soy muffin“.

In Japan, “hamburg” refers to the Hamburg steak, which consists of ground meat, eggs, breadcrumbs and chopped onions. While he looks like a hamburger patty, it’s usually served with rice and veg on the side instead of burger buns, so we were curious to see What a Starbucks would look like on this western-inspired Japanese favorite.

▼ So we ordered it.

There are a few things that make this limited time menu item unusual, starting with english muffins, not commonly found on menus in Japan, except maybe at McDonald’s, although their McMuffins don’t really look like real English muffins. While it is quite unusual to find muffins on the menu, these are made with wholemeal flour, another check mark on the unusual list, because here in Japan, fluffy white bread is the norm.

Served in the refrigerated cabinet with regular sandwiches, we had the staff reheat this one for us, because while room temperature burgers are a thing here, we were eating at Starbucks and not a supermarket, after all.

On warming it up, the muffins were warm and chewy, and looking inside we could see a touch of full mustard, as well as spinach leaves mixed with a soy milk cream filling, and all that. was below. the hamburger patty, which does not contain meat and uses soy protein as the main ingredient.

Starbucks claims the hamburger soy steak actually tastes like beef, and when we tasted it we had to admit they weren’t wrong. There was no soy taste here, and when we bit into the hamburger it was deliciously moist and juicy, which made us believe that there was actually meat sauce dripping from it.

While the center was soft and juicy, the outside was chewy and crunchy, creating a satisfying mouthfeel with every bite. Its small size made it perfect for a light snack or breakfast, and while it didn’t taste like a traditional Japanese hamburger, it definitely ticked all the right boxes for us in terms of taste, d appearance, size and value for money.

The only problem is, now that we know there is such a good hamburg at Starbucks, it will be harder to resist stopping, and even harder to resist the Matcha & Coffee Cream Pop that we have. recently discovered there!

Photos © SoraNews24
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