Japan’s Next Food Ecosystem Announces Expansion Across Asia – vegconomist


Japanese food technology group Next Food Ecosystem has announced plans to expand its innovative products across Asia.

The group consists of plant-based meat brand Next Meats, vegan foie gras producer Dr. Foods (which is a spin-off from the former) and international partner Wayback Burgers. Together the companies will work to expand beyond Japan, using Singapore as a springboard to launch across Asia.

Return Collaboration

Next Meats first announced a collaboration with Wayback Burgers last year, when the US-based chain tested plant-based sliders made with Next’s short rib. Wayback recently opened a flagship restaurant in Tokyo and is currently looking for Asian franchise partners.

Wayback Burgers Asia is also set to launch a new venture called Next Restaurant, which will offer bento boxes containing Next Meats products in Japan, Singapore and Manhattan in New York. Next Meat’s extensive range now includes sskirt steak, bowls of beef, chicken, burger patties, pork, tuna, and more.

© Dr Foods

NASDAQ IPO

The companies forming the Next Food Ecosystem are all listed on the OTC market in the United States, with plans for an IPO on NASDAQ. The group’s leadership team, consisting of senior management from WB Burgers, NEXT Meats, NEXT Restaurant and Dr. Foods, has invited new business partners and potential investors to get in touch.

“Launch preparations are proceeding at a rapid pace in nine countries and regions,” Next Meats’ Mr. Ryo Shirai told vegconomist last year. “In Europe, we are working on projects in France and Spain, the food capitals, and in China, Hong Kong, India and Vietnam in Asia. We have secured production lines in China and India, aiming for large-scale and stable supply.


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