Burger King adds peanut butter burgers to its menu in Japan


There’s even a beefy PB&J in this surprising pairing with the hit anime Spy x Family.

In Japan, Burger King has a long fight with McDonald’sso when the golden arches recently created a series of menu items to celebrate the great anime of Gundam and Doraemonwe couldn’t help but wonder if the flame-grilled burger chain would ever offer an anime link of its own.

Well, our curiosity was sated today when we found out that Burger King is indeed releasing its own anime, in collaboration with arguably the hottest anime in Japan right now, Spy x Family.

You don’t have to be an anime fan to enjoy fruit or burgers from this collab, because these are new offers that everyone will want to try. Why? Because they contain something we haven’t seen in the burger chain before: Peanut Butter.

There are three new Peanut Butter Royale burgers are coming to Burger King Japan, which, as the name suggests, features peanut butter as its star ingredient. It’s going to be a wild ride, so let’s hop aboard and take a closer look at each one below.

First, we have the Peanut Butter and Chicken Royale (460 yen [US$3.07]), which contains both a crispy chicken patty and a 100% flame-grilled beef patty. The meat burger is enhanced with the addition of cheddar cheese, creamy mayonnaise and peanut butter sauce.

Then comes the Peanut Butter and Bacon Royale (410 yen), which features the chain’s flame-grilled beef patty, served with a slice of bacon, creamy mayonnaise and, yes, you guessed it, peanut butter sauce . According to the chain, the rich and sweet peanut butter sauce is the perfect partner for smoked beef and bacon, making it an addictive combination.

And finally, we have perhaps the most surprising burger of all – the Peanut Butter Berry Royale (360 yen). This beauty features a flame-grilled beef patty topped with creamy mayonnaise, peanut butter sauce and a sweet and sour berry sauce, to recreate the taste of a peanut butter and jelly sandwich.

▼ Does adding beef make it a PB&B&J? Or a PB&J&B?

According to the chain, the peanut butter sauce in all of these burgers adds a sweet and salty flavor to the smoked beef patties, and it’s made with a base of peanut butter, combined with sugar, condensed milk, miso, cheese and sesame paste.

It’s a surprising trio of burgers in which we can’t wait to bite our teeth, and we have the character of Anya from Spy x Family to thank. Anya loves peanuts, so these burgers are a tip of the hat for her, and they’ll hit stores on October 21, along with some free goodies, available in two drops.

▼ The first free item on offer is a paper apron, with each Burger King location stocking one of the four designs below.

The aprons are only available while supplies last, and you’ll need to visit four different stores to collect them all, after which the second batch of free gifts will appear, in the form of stickers.

These stickers will be distributed randomly, so you just have to keep eating peanut butter burgers until you collect them all. The two bundles of free goodies are only available to customers who purchase one of the new burgers as part of a set, though they are not available to those who order delivery.

For dessert, Burger King is also launching a limited-time dessert called the My hot milk tea piepriced at 180 yen for two weeks from October 21, rising to 200 yen from November 3.

This new pie is filled with custard flavored with aromatic black tea and wrapped in a coffee-infused pie crust for a slightly bitter flavor contrast. The pastry cream contains green and Earl Gray teas, with a rich scent of bergamot enhanced with vanilla and a hint of eau-de-vie to create a “ripe taste”.

▼ A slightly alcoholic Burger King dessert.

The new Peanut Butter Royale pie and burger series will be on the menu at Burger King restaurants across Japan until November 17.

Source, images: PR time
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